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Why are Japanese cosmetics of high quality?

Japanese cosmetics are highly evaluated as high-quality by both domestic and international consumers. In fact, domestic consumers embrace their quality; international ones recognize it, with both of them ever intent on purchasing them. Moreover, the popularity of Japanese cosmetics is internationally on the rise, especially in the Asia region in 阅读更多…

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Japanese cosmetics are lauded internationally; why are “mascara” and “cotton swab” made in Japan so popular?

Don’t you know that Japanese cosmetics are popular internationally? “The Cut”, a website handling topics around beautification and fashion, explains 7 of Japanese cosmetics as “outstanding” ones. At “Makeup Alley”, a word-of-mouth website around beautification, are Japanese products with more than 2,000 5-star grades. Why are Japanese cosmetics “outstanding”? This 阅读更多…

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